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Marketing at Scale
Customer Acquisition, Customer Management, Customer Measurement, Engaging Your Customers, Strategy, Understanding Your Customers

“We Know Who You Are” is not the best we can do

October 31, 2016 No comments yet

In a recent blog post on the site Strategy + Business, business journalist, Matt Palmquist, makes the case for personalized emails in his post, “We Know Who You Are” Is a Profitable Pitch. Palmquist writes, “marketers are (similarly) in the dark about sales directly linked to their digital campaigns.” He then goes on to chide marketers […]

Engaging Your Customers, Research, Understanding Your Customers

Oomiji: Research capabilities you’ve never seen before

October 26, 2016 No comments yet

That’s a claim you’d might expect any research company to make and you can probably imagine the usual reasons that every company would give for such a claim, like quality, price, or service,. Well, our reasons are different from what you may be thinking. Let’s say you’ve just completed a new research survey. Now, you’re onto analysis […]

Marketing at Scale
Engaging Your Customers, Research

Other research platforms can’t compete

October 19, 2016 No comments yet

That’s a claim you’d might expect us to make and you can probably imagine the usual reasons that every company would give for such a claim, like quality, price, or service,  Well, our reasons are different from what you may be thinking. Let’s say you’ve just completed a new research survey.  Now, you’re onto analysis […]

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