How Wine Can Survive the Boomer Exit As published in “Rethinking the Wine Industry”, Dec. 8, 2025 Almost daily, we read that the American wine industry has reached an inflection point—and it’s not a gentle slope. Every year, 2.6 million Boomers—the generation that made wine their preferred drink—are aging out of the category The generation […]
Turn NPS Feedback into Strategic Growth – Jon Stamell – Marketing Agency Power Hour – Episode #26 October 16, 2025/53:34/E26 Transform the way you think about customer relationships with powerful insights on increasing lifetime value, leveraging Net Promoter Scores, and using AI to unlock what truly drives loyalty. In this episode, Jon Stamell, marketing strategist […]
Moving Beyond Tools to Uncover True Customer Motivation and Drive Growth The other day, I spoke with a marketer who is using nine different platforms, each with its own array of tools—NPS platforms, survey tools, analytics suites, CDPs, ESPs—all generating endless data, but none providing an integrated solution to answering the most important question: Why do […]
In today’s data-driven economy, it’s widely accepted—almost fatalistically—that the biggest companies know everything about their customers. Google and Amazon track every click, search, and purchase to optimize their platforms and advertising. Data brokers like Acxiom and Epsilon vacuum up personal and behavioral information, compiling digital dossiers that span demographics, spending patterns, and browsing histories. The […]
Years ago, I ran an ad agency with clients eager to understand their target markets. Researchers provided reports, but they couldn’t answer two critical questions: The problem? Research and databases were kept separate. But what if they weren’t? Combining customer insights with actionable data could revolutionize marketing strategies, enabling one-to-one engagement at scale. Enter Oomiji, a […]
The luxury market stands at a critical inflection point: Bain & Co.’s latest projections reveal a stark reality – stagnation in 2024 followed by an unprecedented decline in 2025. Most alarming? The loss of 50 million luxury customers in just two years, with Generation Z leading the exodus. This isn’t just a temporary dip – […]
In the world of customer experience metrics, the Net Promoter Score (NPS) has long been a standard bearer for measuring customer loyalty. However, Oomiji’s AI-powered approach to NPS implementation represents a transformative leap forward in making this metric more actionable and insightful for businesses. The Power of AI-Driven Feedback Analysis While traditional NPS systems capture […]
Real-time segmentation of customer feedback by both score and response content enables targeted interventions based on specific feedback categories It has helped create a stronger emotional link between our brand and our American customers. In other words, this is an investment that will continue to pay dividends into the future.” — Adrian Bridge Today, Oomiji […]
W&S marketing platforms are just too complex and they don’t do anything but send emails. If the platform you’re using isn’t building customer relationships, something is off. Our platform is simple, intuitive, and works. Book a quick demo and see for yourself!
How often do you assume you know what your customers think about your product or service? Before starting Oomiji, I worked with C-Suite execs on their marketing challenges. I would always ask the same two questions: “What do your customers think of your company or product?” and after their answer, “How do you know?” Other […]
